Momentum Investments
Head of Graphic Design
28 July 2001 - current
I started working for RMB Asset Management / RMB Unit Trusts in July 2001 as an in-house multi-media designer. Over the years, the workload increased and I was given the opportunity to build a team of in-house designers to service the growing demand. Since then the success of the department is evident by the numerous business units that have chosen to use our expertise and services instead of outsourcing to agencies. The team provides a through-the-line full creative brand service to numerous brands within the Momentum Investments Division. This division was created due to the amalgamation of various brands within the FirstRand, Momentum and Metropolitan Groups. These brands include;
- Momentum Collective Investments
- Momentum Asset Management South Africa
- Momentum Asset Management Namibia
-
Momentum Wealth
- Momentum Administration Services
- Momentum Structured Products and Annuities
- Investo (Retail savings)
- Momentum Wealth International
- Momentum Alternative Investments
- Momentum Properties
- Momentum Investment Consulting
- Momentum Global Investment Management London
- Momentum Manager of Managers (Multi-managers)
- Momentum Investments Africa
My duties and responsibilities included
- Develop and maintain relationships with the chief executive officers, heads of marketing and marketing managers in the various brands in Momentum Investments.
- Provide advice and support to the marketing teams and help co-ordinate and execute deliverables.
- Provide brand expertise and guidance to the underlying brands.
- Create and manage the Corporate Identity Guidelines for Momentum Investments and underlying brands.
- Manage the design team, sort traffic entering the department, manage expectations and ensure that work exits
pre-deadline.
- Develop strategic creative solutions that meet and exceed expectations.
- Research trends and technology to ensure that Momentum Investments leads the industry in innovation and technology.
- Work closely with the heads of social media and web management and provide input and solutions for taking the brand into mobile and tablet application based technology and social media.
- Provide solutions for complex form building and data capturing, streamlining the process and saving capturing costs.
- Meeting with various departments within the brands to investigate options to streamline production of material and provide more economic and professional solutions for marketing material needs.
- Creation of themes and material for large national and international events and product launches.
- Manage all aspects of project execution within established budgets and time-frames.
- Manage the creation and production of marketing material for the various brands to ensure that they comply with the relevant Corporate Identity Guidelines keeping consistency across all platforms.
- Liaise with advertising agencies to ensure that all work produced meets the strict Corporate Identity Guidelines and legal compliance regulations (the outsourcing of advertising has been reduced and brought internally on most brands.)
- Maintain the advertising database, supply adverts to various publications.
- Ensure that the online presence of the various brands is in line with Corporate Identity Guidelines and that all information and documentation is optimised to enhance usability.
- Maintain external relationships with suppliers.
- Liaise and source suppliers for all production requirements.
Digital Alchemy
Web, Multimedia and graphic designer
January 2001 - 30 June 2001
- Conceptualization, design, finished art ready for print
- Design of full corporate identities, from logos to newsletters
- Photo manipulation and reconstruction
- Design of websites
- Design of multimedia – Director, Flash
- Design of flash push marketing
Ibhayi Greetings
Owner / half partner
May 2000 - November 2000
- Research current greeting card market (Cards for African people not available in the market)
- Design and conceptualization of cards targeting the African market
- Liaise with Nelson Mandela's Children Fund (Donate a percentage of profits to the fund)
- Unfortunately business closed due to half partner's printing business closing down and not having the financial resources to
continue on my own
Philock Sign Industries
Head of corporate signage division
November 1999 - April 2000
- Design and layout of corporate signage
- Manage database of client signage
- site visits - digital capturing of clients sites, database crated of building dimensions for future signage options
- Liaise with clients
- Supervision of all office, workshop and on-site workers
Billabong South Africa
Graphic Designer
April 1999 - November 1999
- Design of the following brands: Billabong, Country Feeling, Ezekiel, J-Bay Surf Company and J-Bay Underground
- Conceptualization, design, finished art ready for print
- Logo design and print designs for clothing
- Newspaper, magazine adverts
- Sales catalogues (drawing wire-frame images of over 600 garments per season)
- Event marketing material (Billabong Pro - International surfing event)
Alfreso Outdoor Graphics
Production and Graphic Design Manager
February 1998 - March 1999
- Conceptualization, design, finished art ready for print
- Supervision of all office, workshop and on-site workers
- Managed and co-ordinated the production of extra-large – 100 meters by 3 to 6 meters high - wall murals
- Structural design of large billboards
Open Road Design and Advertising
Half partner / Graphic Designer
May 1997 - January 1998
- Conceptualization, design, finished art ready for print
- Design of full corporate identities, from logos to newsletters
- Photo manipulation and reconstruction
Skype name: russellmitten